NEWS & BLOG

THE RIDE loves watching Seinfeld. Who Knew?

Hello...Newman. Actually, it’s really THE RIDE here, reminiscing about Seinfeld, the show about nothing that changed everything. The dangers of double-dipping. Festivus. The power of the black and white cookie. Yada, yada, yada. All of...

THE RIDE and THE TOUR Go Mad for March Madness

Yo, THE RIDE here with some good news for all you college basketball fans. As you gear up for the NCAA tournament this year, New York City is definitely the place to be. For starters, the critical games leading up to the Big Dance, includin...

Happy St. Patrick’s Day from THE RIDE

Everyone’s a wee bit Irish on St. Patrick’s Day – even THE RIDE. So don’t be surprised if you catch a glimpse of a magnificent, state-of-the-art, technology-bedecked bus—yup, that’s me—participating in the wearin’ o’ the g...

THE RIDE and THE TOUR Go Mad for March Madness

Yo, THE RIDE here with some good news for all you college basketball fans. As you gear up for the NCAA tournament this year, New York City is definitely the place to be. For starters, the critical games leading up to the Big Dance, includin...

Carnegie Hall Celebrates Its 125th Anniversary and THE RIDE Responds with Dancing in the Street

It’s THE RIDE here with the exciting news that Carnegie Hall turns 125 years old this year and has planned a year-long anniversary celebration. The centerpiece of the festivities is a citywide tribute to West Side Story, the Broadway musi...

The Best NYC Shopping Tips from THE RIDE

Hey there, THE RIDE here with a (somewhat rhetorical) question for you: is there anywhere better in the world to go shopping than in New York City? No? I didn’t think so! After all, New York has one of the world’s biggest stores: Mac...

Taking THE RIDE on Winter Break

Hey, it’s THE RIDE here again. Today I’m thinking about Winter Break. Or, more specifically, I’m thinking about all the reasons you should spend your Winter Break right here in New York City. Sure some folks head south to the beach or...

Getting all Presidential on THE RIDE

Hi, THE RIDE here, with a salute to Presidents’ Day. While it may seem like all the attention this year is devoted to America’s future president, Presidents’ Day is really meant to honor past presidents. Of course, I think Presidents�...

Charter THE RIDE for Your Next Corporate Event

If you are the person in Human Resources tasked with planning the next company outing, you know how challenging it can be to find the perfect venue. You want a location that will inspire the team and impress the folks in the corner office. ...

Ask Your Valentine to “Be Mine” on THE RIDE

Looking for a special gift for your sweetie this Valentine’s Day? Forget the predictable chocolates and flowers. This year, give your beloved the unforgettable experience of a one-of-a-kind NYC attraction. While THE RIDE is the setting fo...

Celebrate NYC Off-Broadway Week with THE RIDE

NYC Off-Broadway Week takes place February 1-14 this year. That means that for two weeks you’ll have the chance to see a wide variety of awesome shows with 2-for-1 ticket pricing. Everything from crowd-pleasing classics like The Fanta...

Enjoy the Magic of a NYC Snowfall… from the Warmth and Comfort of THE RIDE!

New York City is magical when it snows. A blanket of white flakes softens the city’s harsh edges and muffles annoying traffic sounds. Central Park becomes a winter wonderland perfect for sledding, snow-shoeing and cross-country skiing. An...

Experience One of the Coolest Products and Tours New York City Has to Offer

In November of 2015, the National American Journeys Group (NAJ) held their Receptive Tour Operator (RTO) Summit in Orlando where THE RIDE made waves in the world of travel and tourism. At the event, the NAJ Group presented its “Coolest...

Blame it on the Tour!

NYC Tour Ideas Sure to Be the Highlight of Your East Coast Getaway Whether it's your first trip to New York or you've been there a million times before, there is always something new and fascinating to see in the city. No matter what yo...

Best Way to Tour NYC on a Budget

New York City is one of the must-see places on many people's list of travel destinations. It is home to numerous museums and art galleries, and also hosts the world's very best theater and musicals. Unfortunately, it is also one of the most...

Geek Out! Trivia, Tours, and the Best that NYC Has to Offer

As one of the most well-known and often visited cities in the world, there is no shortage of variety when it comes to tours and sightseeing options in NYC. New York is home to literally hundreds of different kinds of tours--highlighting eve...

THE RIDE in Masquerade Begins Halloween Season Run - BroadwayWorld.com

THE RIDE in MASQUERADE Begins Halloween Season Run Today October 12 Approaching its 9,500 performance and awaiting its 400,000 RIDER, the spectacular, immersive, interactive, Award-Winning phenomenon, THE RIDE, will be in ...

“Even Home Grown New Yorkers Have Fun!” - A Rave Review from Splash Magazine

THE RIDE Review - Even home grown New Yorkers have fun! By Ellen Eichelbaum Why, you ask, would a lifetime resident of New York pick a New York attraction, on her birthday yet, to celebrate the occasion? Well, I just couldn�...

THE RIDE performers featured as the face of the Times Square kiss-in!

To commemorate the 70th anniversary of history's most famous kiss, THE RIDE recreated THE KISS during the week of August 10-16. Two of THE RIDE's most celebrated cast members are the two actors that recreate Alfred Eisenstaedt's iconic ...

THE RIDE & THE TOUR IN EL UNIVERSAL

THE RIDE & THE TOUR were featured in El Universal, Venezuela's main newspaper! Click here to see the article on the web. ...

THE RIDE featured on FORBES- How To Make Branded Experiences Rock And Then Go Viral

THE RIDE was recently featured on Forbes in an article by Allen Adamson, highlighting it's branded and experiential experience. Read the full article here! "Who knew? Who knew a bus ride could help a jaded, seen-everything, New Yorker s...

THE RIDE NAMED TOP NEW ATTRACTION IN TOUROPERATOR.COM MAGAZINE.

THE RIDE made the list of top new attractions across the country in the new TourOperator.com magazine that gets produced each year ahead of next weeks largest global tradeshow - IPW. "THE RIDE stands alone among tour experience: a bus that ...

RIDE HOST RORY LIPEDE NAMED ONE OF THE 8 MOST ENTERTAINING TOUR GUIDES IN NYC!

THE RIDE's very own Rory Lipede was recently named one of the 8 Most Entertaining Tour Guides in New York City by newyork.com. Rory has doubled as both a host and a ballerina for THE RIDE and recently made her debut as a Tour Navigat...

THE RIDE Featured On Chinese Social Media

THE RIDE, featuring an interview with CEO Richard Humphrey, was featured on two of the most popular Chinese social platforms: WeChat (the largest messaging mobile app) and Sina Weibo (China's Twitter) on April 6th. See the full article her...

“Broadway By Bus” - MPIGNY Editorial Feature

THE RIDE's Corporate Experience Team Building Activities wer featured in MPIGNY, the quarterly publication for Meeting Professionals International Greater New York Chapter. THE RIDE specializes in private corporate RIDEs individually bu...

THE RIDE’S OWN JASMINE SAUNISE IS STARRING IN “EMMETT, DOWN IN MY HEART” APRIL 17-MAY 17

Castillo Theatre Presents Emmett, Down in my Heart April 17 - May 17, 2015 • Written by Clare Coss • Directed by Erica Gould Emmett Till, a fourteen-year-old African-American boy, brutally slayed for alleged...

THE RIDE LAUNCHES NEW CORPORATE TEAMBUILDING ACTIVITIES

THE RIDE LAUNCHES NEW CORPORATE TEAMBUILDING ACTIVITIES NEW YORK CITY, NY – March 18, 2015 - THE RIDE is a natural for Corporate Team Building. Part tour and part show, THE RIDE is a highly interactive and immersive enter...

NYC: The Land of Bikes

Hello RIDErs from places far and near, it’s THE RIDE here! In today’s blog you’ll learn about the many different types of bicycle riders here in the city. You might think, a bike is just a bike, you pedal it and it moves forward. Whil...

JFK Airport

Hello fellow RIDErs! It’s me, THE RIDE. Today I’m writing about the trials and tribulations you’ll have to endure if you fly in or out of the JFK Airport. First, you should know that this airport has many names. The first name it ever...

Super Secret Subway Stop

Hello readers from all over the world! It’s THE RIDE here to tell you a secret. Today you’ll learn about New York City’s super secret subway stop. I take care of my RIDErs, which is why I feel the need to let you folks know about this...

The New York City Marathon

Greetings readers! It is I, THE RIDE! By the time you read this, I fear the worst may have happened, and those of you who entered the lottery to get into the New York City Marathon did not get a spot. Since I was just a wee short-bus, I use...

And The Debate Continues

Hello, RIDErs and everyone else from far and wide! THE RIDE is here to give you the rundown on this whole AirBnB thing. For those of you that don’t pick up a copy of every tabloid magazine while checking out at the grocery store, there is...

Hurricane Sandy

Hey readers! It’s me, THE RIDE, here to tell you about some scary memories from the past. Hurricane Sandy hit us hard. Really hard. Like a New York Ranger checking a New Jersey Devil, hard. Although it was over two years ago, we still see...

Taking It Back

Good day my favorite readers, it’s THE RIDE, here to take it back. Today we are going back to the beginning, where it all began. Giovanni da Verrazano is most well known for the bridge that is named after him, which connects Staten Island...

Whoops! You Dropped Something.

Greetings readers from all over the world, it’s me, THE RIDE! Today I'm here to talk to you about something that every New Yorker has done at one point in time. Let’s face it, we get distracted, you folks with your smart phones, me with...

No Pants Subway Ride

Hey my favorite readers, ‘tis I, the one and only RIDE! Today I want to tell you all about one of the craziest and most bizarre New York City traditions. That tradition is the “No Pants Subway Ride.” I know what you're all thinking, a...

MSG

Hey readers it’s the one, the only THE RIDE! Today I want to tell you all about MSG. That stands for Madison Square Garden, not monosodium glutamate. Madison Square Garden is a multipurpose indoor arena which hosts just about every form o...

Public Theater

Greetings readers! Tis I, the one dubbed, “THE RIDE,” here to entertain thyne with several very good reasons to experience as much public theater as thou heart can take! Being that I love this island with all my heart, or alternator, I ...

The Art of the Commute

Hey my favorite readers, it’s your favorite blogger and tour guide, THE RIDE! I hope everyone has recovered from your New Year's Eve experiences. How’s that new gym membership treating you? Well whether you're reading this from your iPh...

Where To Stay

Hey my favorite readers, it’s me, THE RIDE. I've been trying to compile a list of the best places to stay while you're in New York City, but there are just too many to count. I thought it would be more helpful to discuss your options of b...

How to RIDE the Subway Like a Boss

Ladies and gentlemen, boys and girls, without further adieu, I present: THE RIDE’s Guide to RIDing the Subway Like a Boss. So here you are, in beautiful New York City, and you're feeling like you've got the vibe. You're hailing cabs, beco...

NYC’S Performing Art

Hey my favorite RIDE-ers. It’s that time again... Time to read my musings about this ridiculously amazing city. New York City is, to many, the epicenter of performing arts in the United States. For many years, people like you have flocked...

Chinatown Will Knock Your Socks Off

Hey my favorite readers! THE RIDE is back again to tell you about one of my favorite spots in the city that never sleeps. Chinatown is an incredible experience for anyone. Families, individuals, and people of all ages will all find somethin...

Canal Street Pro Tips

Listen up kids, THE RIDE is here to give you all the down low on shopping in the city. I know you've been ogling that Louis Vitton handbag and Rolex on the internet for quite some time. You've heard the rumors about finding sweet knock-offs...

The Statue of Liberty, Roots and All

Hey people of the world, it’s THE RIDE! I’m back to dispel some myths and drop some knowledge about the green statute you saw on your way into New York City. She’s known as the Statue of Liberty by most common folk, but I'll bet you d...

Washington Square Park

Hey people of the world, it’s THE RIDE, here to blog about Washington Square Park. Back when I was a teenage bus, I would spend all of my free time rolling around the village, talking to my friends about this and that. Our number one hang...

How to Drive in NYC

Hey everyone, it’s me, THE RIDE! Today I wanted to tell you about the more technical aspects of my lifestyle as a bus. Being that I was born this way, it was a little easier for me to learn the rules of the road, but humans, if you follow...

Royals in New York City

Hey guys, it’s THE RIDE. Something you all might not know about me is that I’m totally obsessed with the British Royal Family, as well as a certain 14th century British playwright. My goodness, you should have seen me during the Royal W...

Bizarre New York City Laws

Hey everybody, it’s THE RIDE, here to drop a little knowledge about some of the wackiest laws here in New York City. As you already may know, the city can be a strange place, a place filled with people that make you look twice, bizarre cu...

It’s All About the Windows

Hey guys, it's THE RIDE! Being that I’m such an awesome and cool tour bus, I always keep my windows sparkling. I take pride in having them this way so that you can see the amazing shows clearly while experiencing THE RIDE. After the tour,...

Lace Up Your Skates

Hey everyone, it's me, THE RIDE! Ice-skating is something I get to do every winter right here in New York City. Don’t believe me? Go ahead and rent a car between November and March, you’ll see what I’m talking about. I’ve been doing...

The Rockefeller Tree, and What It Means to Me

Hi guys, it's THE RIDE! I'm here to tell you a bit about the Rockefeller Tree, and inevitably my childhood, since I can't find a shrink with a couch big enough. Ever since I was a little bus, just barely the size of a minivan, I always look...

So Excited For The Holidays!

New York City is one of the world's most popular travel destinations during the holidays. Even though I'm lucky enough to live here all year round, I get super excited to show my passengers the beautifully lit buildings and bustling crowds ...

Happy Thanksgiving!

Before I grew up to be the state-of-the-art and stylish tour bus I've become, I remember watching the Macy's Thanksgiving Day Parade on television. Mom would be preparing the green bean casserole and yelling at Dad to get the turkey out of ...

How To Blend In

Remember, while I'm giving you a ride, you won't be lumped into the category of the typical NYC tourist, but after you get off, I can't make any promises. I can give you a few tips to blend in around here a little better. We like to walk fa...

Take It Underground

So you're thinking about visiting Manhattan, but have some reservations about exploring such a big city on your own? I can give you and your family the experience you're looking for. You'll be rolling with laughter and mesmerized by the pop...

Family Time For (Almost) Everyone

While we cruise the streets of Manhattan on our Holiday Edition of the Ride, you and your family will get to spend time together and watch some fantastic Holiday entertainment through my windows. You'll be smitten with Holiday cheer and rel...

There’s More To See Than Just The Statue Of Liberty

When you travel do you avoid the tourist traps? Do you go out of your way to avoid the families wearing matching Tommy Bahama shirts? While you might miss out on a few good stories it’s not always a bad idea to stay off the beaten track...

Macy’s Thanksgiving Day Parade Has Upgraded Over The Years And So Have NY Bus Tours

Every year thousands of people gather on the street and around the television to watch the Macy’s Thanksgiving Day Parade. The parade dates all the way back to 1924 when the first parade filled with Macy’s employees dressed in all manne...

A Brief History Of Broadway

Nothing says New York quite like the bright lights of Broadway. It hasn’t, however, always been located in Manhattan. In fact New York and musicals have been closely tied since the 1750's. Edwin Booth (John Wilkes' brother) found great s...

Ride Quiz Wednesday (November 12)

It's time for #RideQuizWednesday! Today, THE RIDE Holiday Edition kicks off for its 3rd annual year. The months of November and December are THE RIDE's busiest months due to tourist traffic to see New York during the city's favorite seas...

RIDE Performer Michele McNally’s 10 Hours of Princess Leia Goes VIRAL!

#PerformersCorner Spotlight on Michele McNally Coming to you from a galaxy far, far away...We bring you a Star Wars spoof video from one of our very own RIDE performers! RIDE Performer Michele McNally stars as Princess Leia as she is...

Ride Quiz Wednesday (November 5)

It’s time for Ride Quiz Wednesday! In celebration of Election Day yesterday, we are throwing back to the 2013 New York City Elections! On November 5, 2013, Bill de Blasio was elected Mayor of New York City with 752,604 votes. 14 other ...

Meet Our New Chief Revenue Officer- Dan Rogoski

The holidays have arrived early at THE RIDE this year as it prepares to launch its fifth spectacular season with a new media rich website and the announcement of an important strategic addition to THE RIDE’s executive suite. After an exha...

Pop International Gallery Opening - Product of UR Environment

The Ride keeps an eye out for stories of unique cultural importance to New York City. As the only show of its kind in New York, we like to promote and experience other similarly one-of-a-kind offerings in the City that Never Sleeps. ...

Ride Quiz Wednesday

It's time for Ride Quiz Wednesday! New York City is a busy place, and its subway system is one of the 10 most used in the world. At any given moment, thousands of people are riding the subway. On average in 2013, how many people rode the...

Ride Quiz Wednesday (October 1)

It's time for #RideQuizWednesday! There are 21 bridges that connect to the island of manhattan, the shortest is 269 ft, and the longest is 7308 ft long. What is the average length of all 21 bridges? First correct answer or closest gue...

Ride Quiz Wednesday (September 24)

It's time for Ride Quiz Wednesday! We at The Ride love theatre, and we love those great theaters in New York City known as Broadway. The Great White Way is a driving cultural force in America, bringing joy to millions of people a year....

Ride Quiz Wednesday (September 17)

It's time for Ride Quiz Wednesday! It's beginning to feel like fall around here, with temperatures dropping into that nice crisp air people associate with fall in the northeast. Today it's a lovely 72˚F in New York City, and that got ...

Lincoln Center’s Vivian Beaumont Theater

One of my favorite features in Times Square is the map of Broadway theaters. It's a wonderful New York City instance of existing without explanation. In an area of New York dedicated to tourism, everything has an explanation, a plaque, ...

Limitless Possibilities with a Limited Number of Passengers

Every theater has the same problem; there is a maximum capacity for their space. No matter how successful your show, unless you add performances, there is are only so many seats that you can fill per week. The same is true for us at The...

Ride Quiz Wednesday (September 10)

It's time for Ride Quiz Wednesday! New York City is the most populated area of New York State. While we have fantastic public transportation, in most of the rest of the state, you can't get around without being able to drive. So many peopl...

Life in the Fast Lane of NYC

"How long is The Ride?" "It's a 75 minute show that can get up to 90 minutes to two hours depending on traffic" That "depending on traffic" part of the sentence, is what makes our show different than any other in New York City. You see w...

Ride Quiz Wednesday (September 3)

It's time for Ride Quiz Wednesday!! NFL kickoff is upon us, and with it, New York's teams will begin fighting to win Super Bowl XLIX in Arizona! Combined, the teams have played 2,045 games since their founding. Have New York teams won mor...

Western New Yorker reviews The Ride!

Yet another great review for The Ride! Liz Chapman from Western New Yorker joined us for our show and wrote us a review. In her words: What could be improved: Nothing, if you have followed my blog a while I rarely give out no criticis...

US Family Guide review of The Ride!

On Sunday August 24th, a blogger with the US Family Guide took The Ride and wrote us a glowing review! This is another great review in a long list of positive feedback on The Ride, and we pride ourselves in delivering a unique product tha...

Ride Quiz Wednesday (August 27)

It's time for Ride Quiz Wednesday! The U.S. Open is here, and as always it's a huge boost for the local economy. People from all over the world fly in to see some of the best tennis players compete. The last few years have seen record atte...

New York City Stand-up and Improv Comedy

"I've got to tell you, that's a gorgeous four-and-a-half hour drive in from the airport." - Jimmy Pardo New York City is revered for its comedy scene, and why shouldn't it be? Some of the greatest comedians are from, or got their start in...

The Ride Promotional Photo Shoot - RIDERS NEEDED

Hey there Ride Fans! Looking to see our show for free? On Sunday, August 24th, we are having a photoshoot for new publicity photos on The Ride! These photos will be used on our website as well as in our promotional materials. However, we...

Ride Quiz Wednesday (August 20)

It's time for #RideQuizWednesday! We here at The Ride think the Department of Transportation does a pretty danged good job. They have the unbelievably difficult task of keeping our streets in working order, and are never viewed as the he...

“Where is ‘Duffy Square’?

“Where is ‘Duffy Square’?” I get this question five to ten times every day that I work promotions for The Ride. It’s not an altogether surprising question, given the amount of things that happen on Duffy Square. What is surpris...

Ride Quiz Wednesday! (August 13)

It's time for Ride Quiz Wednesday! Last week an error was made and no question was posted, so rather than post it late, we decided to postpone last week's question and make this week a two-parter. This week the questions are about The Ri...

New and Improved Blog!

At the beginning of 2014, we at Experience the Ride made a business move to improve and update our online presence. Starting this spring we rejuvenated our social media outlets, condensing and refocusing our efforts to improve our interac...

Fantastic THE RIDE Coverage

Corresponding for Hindu Business Line, Veena Venugopal recently visited New York to find out firsthand what, if any, tricks our familiar city manages to keep up its sleeves. As a first time visitor, Venugopal followed a relatively predict...

The UK Takes THE RIDE!

Available in 3 language and active in 6 countries, VisitNewYork.co.uk has already become in its 2 years of operate an indispensable starting point for anyone who goes to New York. Take a look below to see what they thought of THE RIDE. (We'...

NYCITYMAMA takes THE RIDE

Even those who are not tourists to New York City can enjoy THE RIDE. Carol Cain of nycitymama.com says it's one of her favorite tours out there and that it's cool, funny, and informative. "I enjoy taking tours around New York City. Of all ...

THE RIDE Eyes Four More Cities - San Fran, LA, Las Vegas and Boston

The Times Square attraction juggernaut, THE RIDE, has just been acquired by a new owner, which is funded by a number of investors, including Apple Core Holdings, a diversified owner/operator of hotels, attractions and events in New York Cit...

Meet: Alexis Qualls!

History: Alexis is currently THE RIDE's Promotional Partnership Manager, working with the Brand Ambassador's and the Concierge program. She has been with the company since the very beginning in September 2010, and has a detailed knowledge o...

THE RIDE on newyork.com!

THE RIDE is thrilled to have been included among newyork.com's 8 Super-Fun, Family-Friendly Tours of New York City. Maintained by passionate New Yorkers who know their city, the state's eponymous website is an exhaustive resource for all th...

BI-LINGUAL SHOWS - SPRING AND SUMMER 2014

This spring and summer, THE RIDE once again goes global! Bi-lingual RIDE's are back starting April 14 thru the end of August 2014. All show times are at 7:30 pm on their respective date. These performances are available for groups as well....

April Showers THE RIDE (with gifts and prizes)

An exclusive April promotion from THE RIDE: April showers THE RIDE with gifts and fun prizes from our neighborhood partners. This April, RIDE prizes are sponsored by Hard Rock, Dave & Busters, Buffalo Wild Winds, Stomp, Illuminate, Apple...

Introducing: Renee Wilson!

THE RIDE is happy to welcome Renee Wilson as our new Group Sales Manager. With ten years experience in the industry, Renee brings the personality and service guests have come to appreciate from THE RIDE, and is excited to join the team. ...

THE RIDE Honored with a THIRD Excellence Award!

Last year, TripAdvisor®, the world's largest travel site, presented THE RIDE with it's third TripAdvisor® Certificate of Excellent Award. The TripAdvisor® Certificate of Excellence Award honors hospitality excellence and is ...

NY Daily News Takes THE RIDE

TAKE 'THE RIDE' EXPLORE THE CITY AND LAUGH, LAUGH, LAUGH! (more…)...

BRAGGING RIGHTS

THE RIDE has played twenty-eight months of sold-out, multi-million-dollar, state-of-the-art, electronically interactive tours of the Midtown Area of the Greatest City in the World. Over 75,000 very happy customers have supported the 4.2-m...

ANNIE and DISASTER visit THE RIDE

THE RIDE welcomed Lilla Crawford, of Broadway’s Annie, and Jonah Verdon, of Seth Rudetsky’s off Broadway hit Disaster, on Friday, January 31, 2014. The two childhood friends and stars got together to conduct an interview and THE RIDE s...

Dance Students Enjoy THE RIDE

We're so happy to be featured in Brightspark's travel blog as "almost everybody’s favourite part" of a student trip to New York City. Noah Spitzer says, "It was a sensational part of the trip, and one that I am sure none of those students...

Black Performers Star on The RIDE

On special assignment for the Entertainment section of a September 2013 issue of New York Beacon, Vinette K. Pryce profiled not only THE RIDE, which she found "uniquely distinguished by its one-sided panoramic view, stadium-seating, and ent...

Language RIDES Return

It’s that time of year again. Spring is quickly approaching and THE RIDE is ready to answer your entertainment needs. For our group and retail customers, the language RIDES return in March 2014. Featured languages are: French, Japanese, S...

The RIDE helps STOMP celebrate 20 years

STOMP celebrated its 20th anniversary this February! The show, which uses everyday items from garbage cans to brooms to create a unique percussion sound and theatrical performance, became part of the East Village community in 1994 at the Or...

How to Be a New Yorker

Back in May 2013 those experiencing THE RIDE were treated to a special performance by the stars of the hit Off-Broadway comedy, How to Be a New Yorker. Margaret Copeland and Kevin James Doyle performed the opening sketch for the show in whi...

Theme Park University Experiences THE RIDE

Last December, on a whirlwind 24-hour trip to New York City, Josh Young of Theme Park University and his brother managed to take in Billy Crystal's new one-man show, 700 Sundays, and even traverse Sleep No More at the McKitrick Hotel. Wha...

THE RIDE Vision Expo Offer ’14

From March 17th - 30th of this year, Expo participants can receive a $50 ticket to THE RIDE. Please use code RIDEXPO when in the box office or at checkout online. This is over 30% savings off of our annual retail price of $74. Offer not val...

50 Shades! The Musical

Salacious sensation Fifty Shades of Grey has officially saturated every corner of the media market: the novels and audiobooks are international best-sellers, a movie is on the way, and now even New York City theater is lifting its curtains...

Off Broadway Week

While Broadway Week and 20at20 may be over, there's another theater deal going on from now until March 2. This one is Off-Broadway Week and it's just like Broadway Week, but with Off-Broadway shows. On- or off-Broadway, you can't beat two t...

Top Off the Beaten Path New York City Tours

We couldn't agree more with Jamie Carr's NYCTourist blog post that New York has so much to offer, and that "the absolute best way to make sure you get the total New Yorker experience is to take a tour." On that note, THE RIDE is extremely ...

Aladdin on Broadway

It’s been over 20 years since the beloved Disney film Aladdin came out in movie theaters and it’s about time it was made into a Broadway show! If you loved it as a kid or if your kids love it now, get ready to see it come to life on B...

Beer Week is Here

What single force could be powerful enough to inspire 150 local bars and restaurants to join together in 10 days of vigorous celebration? That's right: craft beer appreciation. It's that time of year: the NYC Brewers Guild-sponsored Beer We...

Pop-Up Success

On Monday, Wednesday and Fridays Free 10-minute Pop-Up Rides are available as a “tasting” version of the 75-minute ride.The Pop-Ups leave at 12:00 noon from the Marriott Marquis in Times Square on Mondays and Wednesdays. On Fridays the ...

Experiential Marketing: Did you hear the one about the astronaut, the bus and the tourist in Times Square?

One of our clients created a memorable experiential marketing event using THE RIDE this summer. On a hot July day Times Square was jam packed with tourists as THE RIDE pulled up and the client’s brand character helped RIDE passengers coun...

Nominated for 2013 Concierge Choice Award

The New York City Association of Hotel Concierges announced THE RIDE as a nominee for the 2013 Concierge Choice Awards for Sightseeing and Tours. Concierge association members have chosen the nominees in each category and will vote on the ...

Nominated for 2013 Drama Desk Award

We are extremely excited to announce that The Fazzino Ride was nominated yesterday for a Drama Desk Award for its achievement as "Unique Theatrical Experience." This is an outstanding accomplishment that puts The Ride in league with this ...

Beauty and the Bus

COUTURE FASHION WEEK & THE RIDE WEDNESDAY, FEBRUARY 13, 2013 THE EVENT: The launch of the "COUTURE & LUXURY FASHION TOUR" THE DATE: Wednesday, February 13 THE FIRST: The partnership between Coutu...

Broadway Girl from Broadway World takes THE RIDE!

Can you imagine walking down 5th Avenue and suddenly having the business-woman next to you start belting lyrics from 42nd Street? Tourists stopped to gawk, but the funniest were the jaded New Yorkers who didn't even bat an eyelash. -Broa...

Three Ways to Save for Veterans with the American Special

Here at THE RIDE, we are grateful for the service of military veterans and those actively deployed. We can't thank you enough, so in appreciation of Veteran’s Day on Sunday November 11th, we’re offering two ways to save on our incred...

Discounted RIDEs for the NYC Marathon

The ING New York Marathon is designed to test the limits of the human body and showcase the triumph of the human spirit. After the runners cross the finish line this November 4th, head downtown from Central Park to Times Square and take a...

Time for Some Family Fun in NYC

New York City is home to some two million children, so it only makes sense for family oriented activities to abound. There’s a bevy of activity for all types of families of all ages. For your family’s trip, make sure you bring a cam...

RIDE, BODIES, and Dialog in the Dark

You can always count on THE RIDE to give you great deals. We’re even more excited to offer special discounts this fall, in honor of our second birthday! We’re partnering with the renowned BODIES Exhibit to hook you up with an awesome...

Happy Birthday to RIDE!

It’s our birthday! We've been transforming the streets of New York into a stage for two years, and we’re proud of how far we've come. We’re excited to say that we’re only getting bigger! Our mobile theaters have always bee...

RIDE in Costume this Halloween

For some families, the chaos of choosing costumes can drive you crazy. It’s a shame that once chosen, this special outfit is only appropriate for one evening spent trick or treating. We’re just days away from October’s fiendish fi...

Experience THE RIDE During Comic Con

Every year, New York is invaded by video game, comic book, TV, and pop-culture characters come to life. Fortunately these epic super heroes and fantasy fighters aren’t rescuing the city from supernatural forces or evil villains. They'...

NY Sports Lovers Get Special Treatment

For sports fans in New York, autumn is an exciting time of year. Baseball’s post season is winding down, and Major League Baseball’s World Series kicks off on October 24th. The Yankees are still in it! Football’s regular season spans ...

Anderson’s RIDE on TV!

We are so excited about Anderson Cooper’s new season! On Friday October 5th, exclusive footage from his adventure on THE RIDE’s distinctive, enthralling tour bus aired on Anderson Live. Anderson, his producers, and his crew hopped o...

THE RIDE Performers Get Caught in the Act

Save the date for the Circus Warehouse’s 14th Professional Program Showcase, Caught in the Act! at 53-21 Vernon Blvd in Long Island City. Caught in the Act! presents audiences with a peek at developing and new acts from Circus Warehouse...

THE RIDE and Little Town Combo Deal

New York’s most innovative theatre experience, THE RIDE, turns the streets into scenes and a bus into a theatre. While we don’t serve alcohol on THE RIDE, there are many locations throughout Times Square and the rest of Midterm where ...

THE RIDE’s Ballerina

  To achieve the beauty and grace of a trained ballerina, one must sacrifice significant amounts of time and energy to their passion for dance. These sacrifices are not made in vain, because for many, a ballet performance represents...

THE RIDE on “Broadway or Bust!”

Did you catch the premiere of Broadway or Bust on PBS on Sunday, September 9th at 8 PM? We did! photo courtesy PBS The show stars a legion of hometown stars who’ve made the trek to the Great White Way to take part in a Broadway boot...

Anderson Cooper Hops on THE RIDE for some Team Building Time

If you’re a big fan of Anderson Cooper like we are, you’re wondering what he’s been up to this summer. We were lucky, because we got to see him. The talk show host and journalist joined THE RIDE recently to experience the Big Appl...

Fazzino RIDE Extended through December!

Our special Fazzino RIDE, the stadium/theatre on wheels designed by lauded 3-D pop artist Charles Fazzino, was scheduled to end its limited run in October. But Happy New Year to you, because its run has been extended to December 31st (and...

Boogaloo the Fairy and Literacy Month this September

THE RIDE is celebrating Literacy Month with Boogaloo the Fairy! Join us from 12:30 to 3 PM on Saturday Sept. 8 and Sunday Sept. 9 at Theatre 80 on St. Mark’s Pl. for a free reading even with dance, song, music, art, cookies and milk! ...

The Ride and New Rochelle ArtsFest

THE RIDE is coming to New Rochelle ArtsFest—sort of. Every year, resident Charles Fazzino, the artist behind our one of a kind Fazzino RIDE, is opening up his studio to the public as part of the weekend festivities. New Rochelle’s an...

Fazzino to Judge New Times Square Logo Contest

TimesSquare.com accepted submissions for their logo redesign contest from amateur and professional artists all year long. Since that the deadline for submissions closed on August 7, they’ve now announced the jury who will judge the logo...

Have You Reviewed Us on Yelp Yet?

Have you submitted a review of your RIDE experience on our Yelp page yet? Tracy M. from Columbus, Ohio was thrilled, and let the whole world know about it! Here’s what she had to say about us in her review (warning: spoiler alert for tho...

Dancers for THE RIDE Performing at the Fringe Festival

Jessica Bracy, a long time tapper and ballet dancer for THE RIDE, and Joseph Rodriguez, another marvelous dancer for us, will be performing for the Fringe Festival’s Kriep this month. From the official website: “KriEp is the fictional ...

8 Shows Being Added To Our Schedule

THE RIDE is adding eight shows to our sold-out performance schedule. From Broadway World: “Four motor coaches make up New York’s spectacular fleet of traveling theatres created for group exhilatation and audience participation. An audi...

THE RIDE’s Douglas Widick in 3 Projects This Month

Also appearing in some outside projects this month is our very own Doug Widick! Be sure to save the dates on your calendars and share these events with your friends and family. The first is coming up very soon, but takes place not so soon ...

Upcoming Projects Involving THE RIDE’s Nicole Starrett

Nikki Starrett, THE RIDE’s trusty female saxofonista/actress, is involved in two projects being shown in New York this month. Mark your calendars! First will be a showing of “Signs”, a film directed by award-winning Chinese filmmaker...

New York Hosts Air Force Week - August 19th to 21st

THE RIDE Offering Military Discounts Air Force Week New York City returns August 19-21 with events that will allow New Yorkers to meet Airmen serving in the U.S. Air Force. There are more than 32,000 New York natives serving in the Air Fo...

THE RIDE’s David Ebert to be in “Mr. Marmalade” Performance

It is our pleasure to announce that our own David Ebert will be in the performance “Mr. Marmalade”, at The Off-Off-Broadway Playhouse at Roy Arias Theatre Center, from August 2nd to August 5th. In this performance, you’ll be introd...

THE RIDE’s Jimmy Awards Participation to be Aired on PBS

We’re excited to announce that our participation in The National High School Music Theater Awards is being aired on PBS’s Broadway or Bust, beginning September 9th, 2012, at 8pm EST! The new documentary series chronicles the lives of A...

RIDE into Summer Savings

Summer in New York just Got Hotter with New Deals New York City summers: the sun stays up longer, the nights are steamy and everyone wants to play. There is no better way to enjoy a New York summer than with summer savings! At THE RIDE, ...

A Japanese Rave Review for THE RIDE

Keizia, a Japanese language website focusing on the New York economy (maybe- we’re trusting Google Translator here) long supporters of THE RIDE, recently sent over a visitor to experience our new Fazzino RIDE! As always, we were thrilled ...

BroadwayWorld calls ‘The Fazzino Ride’ “Cheesy Summer Fun!”

BroadwayWorld Got On, Found Out! Broadway World's review is now available. Their experience on THE Fazzino Ride was "a wonderful way to ride," and they called it "the perfect way to take in the city this summer." Listen to Broadway Worl...

THE RIDE’s Jessica Bracy Performing at Tibbits Opera House

Some exciting news! Our very own Jessica Bracy will be performing at the Tibbits Opera House in Michigan this summer. She’ll first be choreographing for On Broadway 1956, and then playing the character Liz in the beloved musical Chicago. ...

RIDE, Resident New Yorkers, RIDE!

Live in New York, RIDE in New York If you are like most people who live in New York, you avoid the ‘tourist” traps like a plague. We don’t go to the Statue of Liberty for fun. We know that Macy’s in Herald Square is not the only pl...

THE RIDE at NYC Gay Pride

The NYC Gay Pride Parade was in full swing on Sunday June 24th. Thousands of spectators lined the parade route to cheer the colorful floats and the participants in extravagant and creative costumes, and The Fazzino Ride stole the show. B...

Charles Fazzino talks THE RIDE to DailySingle.com

Check out the interview here! Charles has lots to say, including highlights such as: "I'm incredibly excited about the Fazzino ride in NYC and I am keeping tabs on that and continuing to work on that with the geniuses at the Ride."  ...;

Introducing the RIDE’s New York City Weekend Getaway Sweepstakes

All You Need is an Email and a New York Style Dream! Have you ever imagined the perfect trip to New York City? How about a free weekend getaway to New York City where you don’t have to do anything except enjoy it? That is exactly what...

Solstice in Times Square

It's Solstice in Times Square today. Hundreds of yogis and yoginis are on their mats on the pavement in record breaking heat of over 95 degrees as another magical Ride summer begins. Fortunately, The Ride keeps cool throughout this mayhem....

Sisters of Swing with THE RIDE’s Jackie Washam

We are excited to announce that THE RIDE's Jackie Washam will be staring in the 'Sisters of Swing' at the infinitytheatrecompany.com in Annapolis, MD. The show runs through July 1st. (more…)...

RIDE the Pride Parade New York!

The Fazzino RIDE joins New York’s Pridefest We’re so looking forward to the New York City Pride Parade this year! The whole month of June in NY is dedicated to the Heritage of Pride which hosts New York City’s Pride events in commemor...

New Video from IT tv Featuring The Fazzino RIDE!

A Virtual RIDE with Akia on IT tv If you are not sure what the RIDE is all about, or just want to see some of our inspiration or meet the people behind the Fazzino RIDE, this is the video for you! A huge thanks to ITtvnyc.com for joining...

The Press Juggernaut Continues for THE RIDE

The press juggernaut continues for THE RIDE and THE Fazzino RIDE. TV Asahi released to us a special edition on its editorial piece on The Ride. The Japanese language sure makes The Ride sound super fun. We hope you will enjoy the enclos...

THE Fazzino RIDE’s Popularity Skyrockets

THE RIDE and THE Fazzino RIDE are looking for a Hollywood agent. Entertainment opportunities keep appearing. Creative Artists Agency or International Creative Management - please reach out. Tremendous commission opportunity before THE...

Summer Tourist Season is Heating Up at THE RIDE

With the Memorial Day holiday firmly behind us, THE RIDE and THE Fazzino RIDE are looking ahead to the monumental summer tourism season in New York City. Last year incoming visitors reached a new record of fifty million! The Mayor’s off...

THE RIDE Featured on Japan’s All Nippon Airways

THE RIDE was recently featured in a video from Japan's All Nippon Airways (ANA)... we think it's really cool. ...

Trivia Time! Fridays are Now Even More Fun!

Enter to Win by Answering Fun Online Trivia Questions We have questions. Do you have the answers? We’re still so excited by THE Fazzino RIDE that we thought it might be cool to host a fun trivia contest based on the newest RIDE. Join us ...

Welcome to THE RIDE Blog

We look forward to sharing news of THE RIDE as well as exciting New York City tourism and entertainment adventures. It's part of my job at THE RIDE to stay on top of what is happening in these areas, and I will keep you current on breakin...

THE RIDE Honors the Military with Discount for Fleet Week and Operation Sail 2012

Dozens of Ships, Events, and Our Military Come to New York for Memorial Day Weekend There is always something happening in NYC. This week coming up is Fleet Week New York starting Wednesday May 23rd and running until the 30th. Thousands of ...

Untapped Cities Checks out the New Fazzino RIDE

Untapped Cities New York, a great place to find out what's new and old in NYC got on the new Fazzino RIDE. Here is what they had to say... All the world’s a stage. It’s a phrase people say. You probably heard it from the girl who wa...

The Best Invitation for a New York Style College Graduation

A Graduation Gift for All - Amuse Your Parents and Show Off NYC! This week most of the major colleges and universities in New York are celebrating college graduations! Proud parents and relieved graduates are busy running around the Big App...

Merle’s Whirls Experiences THE RIDE

Charles Fazzino and Richard Humphrey had an amazing chat on Whirl with Merle. And then Merle got on THE RIDE and here is what she had to say... My next adventure was experiencing The Ride. This has got to be one of those "happe...

One More Great Thing to Do in New York!

Adding THE Fazzino RIDE to Your NY Map! As we enter our third season, we are thrilled to introduce new motor coaches, a new cast, new themes, new management and a new Box Office located at Madame Tussauds on 42nd Street in Times Square. R...

Hop on THE RIDE with Artist Charles Fazzino

For the upcoming FAZZINO RIDE, a new way to see New York City based on the internationally known 3-D works of pop artist Charles Fazzino, young artists are invited to create a piece of original work based on Fazzino and their favorite scen...

THE RIDE Featured in Where Magazine

THE RIDE was recently featured in Where Magazine. (more…)...

Chris Culberson is Set to Perform in The Scottsboro Boys

THE RIDE is pleased to announce that our very own Chris Culberson will be performing in The Scottsboro Boys. (more…)...

The Ride | February Newsletter

Here's the Ride's Newsletter!...

The Ride Presents: A Charles Fazzino Experience! Coming May 2012

Starting in May 2012, The Ride will unveil its collaboration with internally renowned 3D Pop Artist Charles Fazzino! We are exceptionally proud of our partnership, and we hope to see you for our new and exciting reveal in May! We would ...

SPECIAL RIDE ADDED! THIS WEDNESDAY at 7:00 PM!

The Ride has added a special Ride THIS WEDNESDAY, at 7:00 PM! Enjoy the great weather with THE RIDE!...

The Yankees & THE RIDE! Join us for an exclusive offer for the Pinstripe Bowl!

THE RIDE is proud to present a new promotion with Yankee Stadium! Yankee Stadium holds its annual Pinstripe Bowl- This year is Iowa State versus Rutgers! For one week, The Pinstripe Bowl has special offers for everyone to explore and exper...

THE RIDE opens ON A CLEAR DAY!

THE RIDE helped celebrate the opening of Harry Connick, Jr. in ON A CLEAR DAY YOU CAN SEE FOREVER! Check back here for some amazing photos and video! Save...

THE RIDE Celebrates ROCK OF AGES!

ROCK OF AGES rocked THE RIDE! THE RIDE helped celebrate with the amazing ROCK OF AGES cast! Check out our Facebook album for great photos!...

CHICAGO’S 15th Anniversary!

THE RIDE was thrilled to help host Chicago's 15th Anniversary, with a special event to mark the longest running American show on Broadway! Check it out!...

The Ultimate Souvenir New York Experience - THE RIDE and Charlie Palmer’s Aureole!

(9/8/11) THE ULTIMATE SOUVENIR NEW YORK EXPERIENCE Take home a memory with THE RIDE, touted by The Today Show as "the hottest way to see New York City," and paired dining at New York's famous Michelin starred restaurant, Aureole – "There'...

The Ride featured on The Today Show!

(9/8/11) THE RIDE ON THE TODAY SHOW Labor Day Monday was a nation-wide Ride to remember. The Today Show, a New York City based daily morning news show broadcasts across the country, featured The Ride in a five minute segment by Sara Haines....

Wall Street Journal Columnist Likes THE RIDE

Pia Catton, a Wall Street Journal columnist, expressed her enjoyment of THE RIDE in her latest article. THE RIDE “operates with a sense of humor,” she insists. “After all, there is nothing earnest about a ‘talking’ bus from whi...

Amtrak Vacations Adds THE RIDE To Their Site

Amtrak Vacations wrote about THE RIDE, calling it “a new entertainment experience that turns the streets of New York into a stage.” Here’s why they recommend our beautiful bus as a must-see attraction: “THE RIDE will move you throu...

THE RIDE Featured on NearSay

NearSay writer Toni Cruthirds experienced THE RIDE for herself, calling it “a character with whom the guides interact.” “It is a booming voice reminiscent of the Wizard of Oz who is hiding behind a dark curtain in the back of the bus...

The Examiner Writes About THE RIDE

“If you’re looking for a fun NYC sightseeing experience, you will not be disappointed with THE RIDE,” says Examiner journalist Jane Feyder. She, like many others, has called our beloved bus “the most entertaining tourist-in-my-own-...

New York’s hottest entertainment experience announces seven-day-per-week schedule thru 2011

INDIVIDUAL TICKETS THROUGH 2011 ON SALE TODAY; GROUP TICKETS FOR 10 OR MORE AVAILABLE. NEW YORK – March 31, 2011 – With steady increases in ridership and predictions for ongoing growth in group and individual ticket sales, New York’s...

THE RIDE on Fox Connecticut Now

Fox Connecticut Now’s Jim Altman really enjoyed what he calls “part bus tour and part Broadway spectacle.” “There is entertainment at every turn: some is scripted, and some isn’t,” he says, watching bystanders on the sidewalk j...

New York, United States: On tour in Manhattan

THE ROTARY CLUB New York in all its vertiginous splendour can be a pain in the neck. Save yourself a trip to the chiropractor by taking to the air and surveying its imperious skyline from above. Helicopter Flight Services, operating out ...

Men’s Health Mentions THE RIDE

Men’s Health considers THE RIDE to be among “the best of New York”! We’re honored to be on this list. But why, according to them, are we on it? “It's essentially an interactive, comedic take on the classic city bus tour,” they ...

The Ride: ‘Part-Broadway, part-tour, part-reality TV’

GroupTour Magazine online By Exclusive Online Article January 18, 2011 NEW YORK ­­­­— The Ride might be a slight misnomer because it portends something simple and unassuming. The Ride appears to be anything but. It is a roadie-wo...

Good Morning America Talks About THE RIDE

Good Morning America has talked about what they consider “the wildest ride you’ll ever take.” In their interview with THE RIDE CEO Jonathan Danforth, Danforth said, “THE RIDE is a once in a lifetime, unique experience that is brand...

Escapes: New York’s new bus tour, The Ride, is a real experience

WashingtonPost.com By Nancy Trejos December 17, 2010 As the guy on the sidewalk ripped off his trousers to reveal "I (heart) New York" boxers, two women walking right past him never interrupted their conversation. No one seemed to care...

THE RIDE Featured in The Washington Post

According to The Washington Post, THE RIDE experience is “a real experience.” “Only in New York would a man undressing in the middle of midtown Manhattan not cause a stir.” … “I didn't know what to expect as I boarded the bus a...

THE RIDE’s Ashley Harrell Featured in Huffington Post

Ever wonder what it's like to work for THE RIDE? Huffington Post can tell you all about it. "'I've had people trying to sing with me. I've had people dance with me. I've had people trying to kiss me while I'm singing," she said. 'It is c...

New York bus trip offers views of sights, both real and manufactured

New Jersey Star Ledger By Meredith Galante October 29, 2010 The paparazzo snaps his camera at the purple glowing bus passing down 48th Street. Then he turns and photographs a man walking with his companion on the sidewalk. The man becom...

Cleveland.com Writes About THE RIDE

Susan Glaser, writer for Cleveland.com, loved our “tricked-out bus,” and explains in her blog post why you should, too! “The performers were terrific fun, but equally entertaining were everyday New Yorkers' unscripted reactions to th...

THE RIDE – New York’s Newest Hit Puts on a Holiday Spin

City Guide NY By CG News Desk November 18,2010 The city’s newest entertainment experience – THE RIDE – gets a seasonal update this month designed to give patrons a new perspective on New York City during the holidays. Starting Nov...

All the Bells and Whistles: Take a full-tilt tour of New York City on The Ride

App.com By Bill Canacci November 7, 20 10 Lots of New Jersey residents have taken a bus to Port Authority, and there are probably some who have taken a tour with visiting family and friends aboard one of those double-decker buses around...

Midtown bus tour ‘The Ride’ reveals panoramic views of New York City

New York Daily News By Joe Dziemianowicz October 14, 2010 There's a show on every corner in New York, and that fact has been woven ingeniously into "The Ride," a new sightseeing bus tour wheeling around midtown. Compared to familiar ope...

Street performances, tricked-out bus spice up tour of midtown Manhattan

Dallas Morning News By Eunice Fried October 24, 2010 NEW YORK CITY – The Ride is like no other ride. A bus with 3,000 LED lights and 49 stadium- style seats in three tiers facing one glassed side of the vehicle, it's a blinking, flashi...

New York Beacon

New York Beacon By Don Thomas October 27,2010 Imagine taking a tour through New York City streets on a bus, not just any bus but one fully equipped with three rows of stadium seating allowing every seat the very same access and view? N...

AndrewAndrew Experience THE RIDE

AndrewAndrew on PaperMag talk about THE RIDE in one of their videos, calling it, quite simply, “a bus that drives around like a sort of tour bus, with performers, with improv happening outside the bus.” “I have to say, the very last...

THE RIDE in The New York Times

The New York Times wrote an article on THE RIDE! Here are their thoughts: “You don’t really know what to make of “The Ride” at first. It’s a commercial enterprise, created by the avant-garde theatrical entrepreneur Michael Counts...

NY Daily News Writes About THE RIDE

According to the NY Daily News, “There's a show on every corner in New York and that fact has been woven ingeniously into ‘The Ride.’” And if you think you’ve seen everything there is to see in the city? “Even if you know the ...

Fasten Your Seat Belts and Embrace the City

New York Times By Edward Rothstein October 14, 2010 I don’t think the woman who flashed us the other night on West 57th Street by lifting up her shirt was in the cast of the new bus ride/city tour/improv show/New York experience called...

Not my usual transportation

New York Post By Cindy Adams October 14, 2010 Listen, my children, and you shall hear of the midnight ride -- not of Paul Revere -- but of the new bus The Ride, which goes in the after noon. Three new, custom-built, amped-up, rock-star-...

Take Your Teen for a Ride - The Ride - in NYC

TravelingMom.com October 13, 2010 Twelve years olds may be one of the toughest markets for entertainers to please. Too old for Disney ‘family’ fare and too young for R-rated movies, they are mercurial and demanding. Yet THE RIDE manag...

THE RIDE Mentioned in New York Post

We've been covered in the New York Post! “New buses are a real NYC trip,” Amber Sutherland, writer for the New York Post, titles her brief cover of our buses. “A pimped-out fleet of flashy new tour buses will simulate everything f...

DNAinfo Reports on THE RIDE

One month before we revealed the first RIDE, DNAinfo’s Jill Colvin wrote an article about our “souped-up tour buses.” “Audience members who board the buses will be taken on a 4.2 mile ride through Midtown, where sites including Cen...

THE RIDE on Playbill.com

We’re so excited to be featured in Playbill! “THE RIDE Will Turn Midtown New York Into Theatre Playground,” Thomas Peter titles his article, calling us “a unique a theatrical way to showcase New York.” He continues on to expla...