The Ride Experience

THE RIDE is an one-of-a-kind interactive entertainment experience where the streets of New York City are the stage, and you’ve got front row seats! See this groundbreaking theatrical experience come to life in the heart of Times Square from our custom-designed, multi-million dollar vehicle.

Visit Technology to learn more about our advanced motor coach!

Touted as “The hottest way to see New York,” by The Today Show, there’s no better way to see New York City and its iconic landmarks than on THE RIDE. Appropriate for children 6+ and adults. We like to think, “Get on THE RIDE a visitor, get off a New Yorker!”

THE RIDE show will depart from 42nd Street at 8th Avenue in front of Señor Frogs.

Part Tour. Part Show. Total Entertainment!